CLEAN Perfume was launched by Fusion Brands Inc. in April 2003. Randi Shinder, the founder, desired a fragrance that was reminiscent of pure soap, that universal “fresh out of the shower” scent. Unable to find such a fragrance, she developed her own. After wearing her own creation, the scent captured the attention of friends and family, and Randi knew she had something she could not keep to herself. She created CLEAN and CLEAN Sweet Layer, and the phenomenon continues... CLEAN is an exclusive fragrance for the simple side of a complicated life. The uniquely fresh-smelling scents inspired by soap are formulated in small quantities, thus ensuring all ingredients are fresh, pure and of the highest quality. The CLEAN woman or man wouldn't have it any other way!